The latest studies that targeted Q4 shows that merchant costs on Google Shopping averaged at $11.30 in spend for every $100.00 in sales. Our market research through advertising agencies shows that Google Ads campaigns related to fast consumption foods or products in low stock threshold can cause the advertiser to keep paying for clicks/redirects as it is fast selling the product even if it’s out of stock.
How It Works?
We add the script into your Google Ads Account and it connects to our software which runs in our secure servers that has been created specifically for solving this problem.
Our software visits your online store and validates all advertised product’s stock threshold in specified time intervals. Default stock validation takes place every 30 minutes.
In this visit, if our software sees that a product is out of stock, it directly triggers the script that added into the Google Account to disable that item from the listing. When that specific item added to stock again, script automatically activates and publishes the Advertisement again.
And does the job without a need of login to website’s admin panel and it makes it more secure.
We have successfully tested our software in high-budget market chain accounts with a weekly budget of 5000€. At the end of the week, we managed to get 6450€ worth of clicks out of 5000€, thus proving the financial benefit by keeping the same Ads budget but disabling and enabling the products the out-of-stock products.